From springheel_jack's post:

Cocaine, the drink: 3,581 times as much caffeine as those Stimu-Crank pills they sell at truck stops.

And 350% the caffeine content of Red Bull. As concentrated as an espresso, but with more volume.

This sounds way better than those x-it guarana pills imported from Denmark, which is getting harder and harder to find here in Indiana :(

More comments at the drug policy blog. Someone pointed out that there's already a perfume called Opium, and nobody was too upset about that.